Portia Dewhirst

Corporate behind-the-scenes blogger

Are you like me, a person fascinated with unique and inspirational business methods and successes? As a management consultant with a background in Industrial & Organizational Psychology, I have always found it exciting to watch an idea spark and grow into a business plan then transform along the way to implementation. I also find it intriguing to watch effective leadership in action. I have created the blog Viral Enthusiasm for people like me. Those who crave a behind the scenes look at the decision junctures, bravado, perseverance, and moxie involved in the building of a business venture.

I have a real rollercoaster of a business adventure to share with you; it is the story of PickupPal. The story of one idea, two crazy and inspired leaders, and the business that collected contributors, supporters and even more enthusiasm along the way. At its core it is the story of a business that challenges the traditional, and brings with it the possibility of global change through local action. It is the story of a business that couples hope with individual power, potential with mass appeal. I have started this blog to capture the full story of PickupPal, from concept through the race to launch and the twist and turns that are to come, to bring all of you who are interested along for the ride.

Join me at www.ViralEnthusiasm.com.

Portia